Artist P. Diddy has managed to collect a huge wealth from music sales, but also from other businesses, being appreciated for his entrepreneurial spirit. Rapper P. Diddy is one of the richest people in showbiz with a fortune estimated at U.S. $ 500 million, obtained through various investments in music, fashion industry, lifestyle products and even alcoholic beverages. One of the best investments of the musician are the shares that he has at Ciroc company, a very well sold vodka brand. Another competitor to the list of richest people in showbiz is director Michael Bay, who owes his personal wealth to shareholding in the company that produced films in the “Transformers” franchise that still collects astronomical amounts of money. The latest film in the series, “Transformers 3: Dark of the Moon” has brought incomes of 1.11 billion dollars worldwide, being on the on the fifth place among movies with highest income in movie history.