Rihanna Named New Face of Emporio Armani Underwear and Jeans

Rihanna has recently been named as the new global face of Emporio Armani Underwear and Armani Jeans. If you recall, she was spotted with Roberta Armani back in May. Maybe they were discussing the campaign back then. The 23-year old Barbadian R&B singer shot images for the autumn/winter 2011-12 campaign in New York recently, which will launch worldwide in September. I can’t wait to see those ads. Rihanna certainly has the body to pull off an underwear campaign. Rihanna joins a long line of celebrities to represent the brand, including recent campaign faces Megan Fox, Cristiano Ronaldo, Rafael Nadal, David Beckham and Victoria Beckham.

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